Covert and Overt Messages
Overt: done or shown openly
Covert: not openly acknowledged or displayed
Task: Answer the following questions in a Microsoft Word document. Save it is: Covert and Overt Messages.
Instructions: Identify the hidden message in this logo below. Why do you think the company did this?
1.
What's the obvious message?
What is the hidden message?
2. Why do you think companies have hidden messages?
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