Media Forms:
Promotional Video
The Leader In Me - How schools can
develop leaders one child at a time. https://www.youtube.com/watch?v=oC3SuQeQ84o
Today we watched a
promotional video on YouTube that advertises the Leader in Me program. We
discussed several conventions that many videos have. They are outlined below.
Answer the following questions based on what we learned and discussed today.
Use full sentences and include specific details.
Common Conventions of Promotional
Videos
Audio (things you hear) Visual (things you see)
Narration Characters
(real or cartoon)
Music Text
Sound effects Clips
Storyline Pictures
1. What type of media is
this?
2. Which common conventions did you find in the
video? Name 4 and give an example of each.
. Who do you think is the target audience? Explain your answer. (How
does it address its target audience?)

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